This prestigious French publication, Le Figaro, known for its contemporary style and cultural influence, includes a special section on its website called “Les Adresses Incontournables”—or “The Essential Addresses”—under their Escape Addresses category.
Being featured was a wonderful opportunity to share the story behind Giro: how it all began, where the idea came from, and how a dream gradually took shape into a tangible concept. I was truly grateful to speak about the core values of the project, and how my deep passion for Italy has evolved into a new lifestyle and vision.
It was a joy to reflect on the lessons learned so far, and to talk about the exciting journeys and future plans I have for the brand.
I hope you enjoy reading it as much as I enjoyed sharing it.